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The Pebble Beach Concours d'Elegance Blog

The Pebble Beach Tour d’Elegance Celebrates 25 Years This August

August 3, 2023

Learn how the Tour d’Elegance got started by the founder Craig Davis

The Pebble Beach Tour d’Elegance Presented by Rolex was instituted in 1998 as a way to counter the perception that concours cars were static museum pieces, also referred to as “trailer queens.” Now, the Tour is an integral part of the famed Pebble Beach Concours d’Elegance and a rare opportunity to see many of these beautiful cars in motion. The Tour begins in Pebble Beach with a drive down 17-Mile Drive passing in front of The Lodge, and then make their way down the Big Sur coastline and back, ending back in Pebble Beach. There is also a strong incentive for owners to take part. If two cars tie in class competition during the Concours d’Elegance on Sunday, and one car was part of the tour and the other was not, the tour car will win.

An Unmatched Tradition of Automotive Excellence since 1950

August 17, 2025 — Just 286 Days left!